Who would be the audience for your media product?

The target audience of my media product would first and foremost be for people who enjoy watching thrillers in the mystery or crime genre. My product however is aimed more towards young adults and teenagers. Already as the character is a young adult with a small job, people around that age can identify with them.
This cannot for example be targeted to very young audiences as thrillers are too advanced and perhaps scary for children, and my product would most unlikely appeal to older audiences as the film would be primarily based around the one character and the behaviour of her would reflect that of a similar age group. To tie in with the earlier comment about it being too scary or advanced for children, I would probably put a certificate ‘15’ for it. Had it been an entire film, some of the contents may have been too violent, or even with some colourful language!